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Why attend BriForum 2007 Amsterdam?

One word: Content

The bottom line is that BriForum 2007 Amsterdam has the most real-world, unbiased, technical content available anywhere in the world. Over 50 breakout sessions from dozens of independent experts. You will be blown away by the amount of knowledge, tips & tricks, and verified techniques and strategies that you'll learn.

BriForum 2007 Amsterdam attendees will leave this conference with knowledge that can be applied immediately. And remember, ALL of the technical breakout sessions are being recorded (for video, audio, and presenter screen capture), so you will leave BriForum with the real-world knowledge you gained and something like 50 hours of content available for download.

Check out some videos from some of our previous BriForum events. (This gives you an idea of what the sessions are like and how the video recording technology works.)

Need to convince your boss? Here's our template letter

One of the things that we've heard from people over the past few years is, "I'm sold on coming to BriForum, but now I need to justify it to my boss." To that end, we've put together this template letter that you can cut and paste to give to your boss.

Dear [Insert Your Boss' Name Here]:

I would like to attend BriForum Europe 2007 in Amsterdam, 8-10 October, 2007. I’m certain that attending this independent, highly technical conference will help me increase my own value to our organization. Here’s what they are offering:

  • BriForum is the only independent, deeply technical, application delivery conference of it's kind: the sessions are 100% technical, they contain no commercial propaganda, and include plenty of hands-on labs.
  • Over 50 technical breakout sessions will cover the latest in Application Delivery, including technologies like server-based computing (Citrix, Terminal Server, etc.), application streaming (MS Softricity, Altiris SVS, etc.), and application virtualization (VDI, thin clients, etc.).
  • With so many sessions to choose from, it will be impossible to attend every single one. Therefore, all of the sessions are video-recorded, and the videos and mp3s will be made available on the BriForum website for attendees to view--forever.
  • Twenty of the world's leading Application Delivery experts will not only present the technical sessions, but they will be on-site for all three days, allowing ample time for us to pick their brains.
  • A chance to network with 300 expert Application Delivery users and thought leaders from around the world.
  • BriForum is hosted by the Brian Madden Company, led by Brian Madden, a world renowned independent technology analyst, author, trainer, speaker, and consultant. For more information on Brian or the Brian Madden Company, visit http://www.brianmadden.com.
  • BriForum 2007 is fifth BriForum event, and it is getting stronger every year. To read more about previous BriForum events, including the BriForum Conference held in Europe, visit http://www.briforum.com.
  • Registration fees cover the following: entry into the event; breakfast all three days; lunch all three days; Monday evening networking party, including dinner and drinks; free WiFi throughout the entire event facility; lifetime access to all presentation materials, including videos and mp3s of each session.

This event is only held twice each year; once in the United States and once in Europe. From the previous two years' forum feedback, it looks like most learned a great deal and would attend again. I think it would be well worth the investment. Feel free to check out more details about BriForum yourself at http://www.briforum.com. Thank for your consideration.

Sincerely,
[your name here]